When launching a marketing campaign, the ability to track its effectiveness is crucial. The Google Analytics Campaign URL Builder is a tool designed for this purpose, enabling marketers to add specific campaign parameters to URLs to track their performance within Google Analytics. Purpose and Functionality The tool is essential for identifying which marketing initiatives are successful. By […]
How To Prepare High Performing Campaigns?
Tip #1 – Plan, plan, plan. Marketing campaigns are about planning in anticipation of events. You might think that you can sit down on your computer and write a couple of social media posts or blog posts whenever you get a chance. We get it! When you are an entrepreneur or starting your idea, there […]